Jan 05 2011

Transition Ideas & Themes With Image Sequences, and 9 Other Critical Multimedia Editing Strategies

Category: Multimedia & VideoEthan G. Salwen @ 6:20 am

AfterCapture Blog_110105_MediaStorm’s Ten Ways To Improve Your Multimedia Production Right NowI made a mistake in my post last Wednesday, but that’s OK. Correcting the mistake has turned into a windfall of the learning. The mistake (now corrected) was that I told you (incorrectly) that the 10 tips from Eric Maierson/MediaStorm came from “MediaStorm’s Ten Ways To Improve Your Multimedia Production Right Now,” when in fact they came from “MediaStorm’s 10 More Ways to Improve Your Multimedia Right Now.” The “More” is critical, and I was silly to miss it, especially since it made me overlook Maierson’s first 10 tips, which are as concisely invaluable as his second ten. I highly suggest you read them.

Maierson’s Editing & Educational Prowess

I’m eager to send major kudos to Maierson, both for his editing genius and for helping us lesser multimedia editors in understanding how he approaches the process.

Beyond the two posts mentioned, Maierson was nice enough to respond to my last post, greatly helping me advance my understanding of what it means to “edit rhythmically.” Very nice of him, indeed.

One great quality of Maierson as an educator is that he links his tips to samples in projects hosted on MediaStrom, so we gain the chance to understand what he is saying in action. This is no small matter. As he wrote when telling me about editing rhythmically, “It sounds a bit oblique written out like this. . . ” Indeed. Samples are required for advancing learning.

Learning To Transition Ideas & Themes Watching “Black Market” by Patrick Brown

Of Maierson’s first 10 multimedia editing suggestions, the one that most caught me attention was #5: “Use image sequences to transitions between ideas or themes.”

“What?” I thought. Maierson explained:

Think of image sequences as paragraph breaks between two big ideas. Sometimes these sequences need only be two photographs long, or on occasion even one will suffice. See the poaching sequence in Black Market for an example.

I loved the idea, but it wouldn’t have meant much if I hadn’t carefully watched “Black Market” by photojournalist Patrick Brown. “Black Market” is powerful, sad and important — classic in-depth photojournalism brought to much fuller affect (and to a much wider audience) thanks to the use of beautifully executed multimedia (produced by Brian Storm and Eric Maierson). And the numerous, well-crafted transitions between ideas are critical to the success of the 10-minute piece.

Watching To Learn, Without Completely Understanding

As I watched “Black Market” I was following Maierson’s advice, carefully on the lookout for the poaching sequence that would help me understand how to use image sequences like “paragraph breaks between two big ideas.” However I admit that I wasn’t sure exactly where to look, even though he had mentioned the “poaching sequence.”

Many times before the poaching sequence arrived I found myself noting breaks between paragraphs, transitions between ideas — especially beautiful transitional moments in the time line at 4:05, 5:00, 5:48 and 8:46 — and so I wasn’t clear if I was totally understanding Maierson’s point, even though I felt like I was seeing it in action.

I’m almost hesitant to share these specific moments in the time line of “Black Market,” as you might head right to them, looking for the answer. But what I’m learning from Maierson’s teaching is that there is no one, specific answer.

I often offer up multimedia and video samples as great inspiration, saying, “Here! Watch this!” But perhaps inspiration on its own is not enough — not if it doesn’t foster our thinking in ways that help us to improve our craft. Maierson is showing me that the best way to learn multimedia is not to:

A) Just watch and be inspired, and also not to:

B) Watch expecting a specific lesson to simply sink in, but instead to:

C) Watch with an idea of what can be learned — with a little guidance from the likes of Maierson — and then try to figure it out myself.

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Dec 29 2010

Stick with the Blink, and 9 Other Critical Multimedia Editing Strategies

Category: Multimedia & VideoEthan G. Salwen @ 12:27 pm

AfterCapture Blog_101227_Stick with the Blink_1“Make edits with a purpose,” Eric Maierson advises in “MediaStorm’s 10 More Ways to Improve Your Multimedia Right Now.” After noting questions we should keep in mind to keep editing purposeful, Maierson shares nine other strategies that offer the best, most concise advice I’ve encountered for improving my multimedia editing.

Definitely check out Maierson’s post for invaluable editing insights.

Still No Rhythm, But At Least No Dissolves

To be honest, I don’t totally get what Maierson means by “edit rhythmically,” although it sounds really good and although I did check out the sample he suggested. (The “Town Bar” section of Driftless at the 1:37 mark.)

I do totally get “Delete all dissolves between images.” As Maierson explains:

The eye sees cuts. When we look from one object to another, we see a blink. We don’t see one object then dissolve to another. Remove all of your image dissolves and your work will improve immediately.

This was very nice to learn. I’ve been laying down stills into timelines, adding dissolves, I’m not really sure how to handle them. Thanks to Maierson I now know I’ll produce better projects by keeping it simple and just sticking with the blink.

P.S. — Eric Maierson Chimes in on Rhythm

Eric Maierson was nice enough to chime in and help me with my confusion over his suggestion to “edit rhythmically.” Definitely take a moment to read his fantastic comment below — very good stuff, which as he says, “sounds a bit oblique written out,” but which I am starting to see, hear and feel.

Maierson wants us to avoid the (boring) result of only editing to the beat, as in, “Da-da-da-da-da-da-da.” Instead, he says we should make “edits work around the other elements. That way you get a nice flow and the music of your edits sound more like da-badadum-da-badumdum-da-da.”

Yes, this does sound oblique (even more than in Mairson’s comment), but I did as Maierson suggested and went back to the 1:37 mark of the “Town Bar” section of Driftless, and I realized that, as he says, there are many more elements in play then I had thought. The visual cuts are on a beat, but not every beat, and musical phrases play out, waiting for the next, best beat for the cut — after a break in the the dialog.

This seems light years beyond my current editing abilities, but seeing, hearing and feeling the rhythm of the “Town Bar” edits is very exciting.

Thank you, Eric!!!

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Dec 15 2010

Which Jarvis is Better: With or Without Photo Surveys?

Category: Business & Marketing, Creative ProcessEthan G. Salwen @ 8:11 am

AfterCapture Blog_101215_Chase Jarvis Comments“Which Photo is Better: A or B?” The name of Chase Jarvis‘ latest blog post gives a good sense of its content. The 830 comments readers have posted in less than 24 hours speak to why photographers might want to get clients and fans involved in a Web 2.0 editing process.

Yes. 830 comments!

Jarvis tends to average between 15 to 75 comments per post, which is major, but not as super-massive as 80o+. Clearly, people like to share their two cents — especially when it comes to picking photo A or B.

But it’s not just that.

From experience, Jarvis’ readers know that their input will acctually influence the photographer. They also know that Jarvis will blog about his reader-influenced process — making them feel as involved as they truly are.

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Sep 06 2010

Fast & Smart Video Editing with Gail Mooney

Category: Creative Process, Multimedia & Video, Workflow & DAMEthan G. Salwen @ 11:45 am

AfterCapture_Blog_100906_Mooney on Editing_1There’s no right or wrong way to edit video, says Gail Mooney. Nonetheless, Mooney clearly knows great ways to get a quality video out the door fast, as proved by the video featured in my last post. As soon as I saw it go live — less than 48 hours after Mooney returned home from the road — I shot Mooney an email asking her how the hell she did it so fast. Her answer:

“When pinched for time, the trick I’ve learned is that it helps to listen carefully and remember the good soundbites. Then you go looking for them, rather than having to scroll through everything.

“After I found the soundbites I wanted, I laid them out in a timeline and slept on it.  Came in this morning with a fresh mind, I cut out 60%.  From there it was easy: I just needed to hide my cuts with relevant b-roll (didn’t even look for the best) and color correct the clips to match (sort of). Really down and dirty and certainly not polished, but I wanted to get it out for the ASMP Best of 2010 online issue.”

OK. Good fast and smart answers for fast and smart video editing. But I wanted some clarification, and I figured that Mooney would have answers that would of interest to all you Faithful Readers who are trying to improve your video editing skills. Here are my follow-up questions and Mooney’s responses, which she gave me permission to publish, “bad work habits and all.”

Q: To remember the good sound bites, do you note timing or use some aid to locate them easily?

AfterCapture_Blog_100906_Mooney on Editing_2A: I rely on my memory and make mental notes when I am doing the interview.  The real zingers stand out.  But I do try to make a notation on my question list as far as at what point in the interview the remarks were made.  Looking at my watch – not very scientific but it gets me in the ballpark.  If I were working with a crew – I’d have someone keeping track of this by writing down the time code on the digital recorder or camera.  However, that is one big shortcoming of the Canon 5D Mark II – no time code!

Q: Can you clarify “go look for them, not having to scroll”? Are you saying you ONLY listened at first, not watching as well? And what do you mean, exactly, about not having to “scroll” through all?

A: Every “camera file” is a QuickTime file that I can Continue reading “Fast & Smart Video Editing with Gail Mooney”

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Aug 17 2010

Documenting Tango to Learn Multimedia

Category: In-Camera Techniques, Multimedia & VideoEthan G. Salwen @ 6:33 pm

Yesterday I headed over the tango festival going on here in Buenos Aires to photograph a workshop being given by Claudia Bozzo, my tango teacher. She had seen my tango stop-motion movie and asked me if I could document her class and “make something special,” which I heard as, “Here’s a chance to practice your multimedia skills.” This seemed like a good idea given my work for Human Rights Watch. It also seemed like a good time to put my photography skills to work documenting aspects of a culture that daily becomes more my culture.

Carla, on sound, interviews Claudia, on tango.

Carla, on sound, interviews Claudia, on tango.

You can check out the down-and-dirty gallery of images I’ve selected to form the base of the what Ralph Clevenger calls a “music motivational piece.” As you can see, none of the images are stellar, but that won’t be critical — once they are zipping by to music. You can see that I was taking Mary Lynn Price’s advice and working to record the full spectrum of activities in wide, medium and close-up shots.

My girlfriend, Carla, did a great job recording sound, although I didn’t do a great job of instructing her how to do so. I wasn’t clear on what audio I wanted. I also wasn’t clear on how to shoot video segments, which I did frantically with my Canon G9 in between photographing stills.

Frankly, I found the experience overwhelming and confusing. And that wasn’t because there were more than 100 people stuffed into a very tight area, making it very difficult to move around. The real problem was that I was not clear on how I would be using the images and/or video and/or audio to create my piece. However, I wasn’t dismayed.

Thanks to advice from many photographers, I realize that creating multimedia is all about editing. And now I have some raw material to get into Final Cut Express and get editing. As I figure out what I can make, I will undoubtedly learn how I can better balance capturing stills, video and audio to record this kind of event for multimedia.

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Jul 31 2010

On Sorting Diverse File Formats — Simple Version

AfterCapture Blog_100730_Sorting Files_1We’re all shooting multiple file formats with multiple cameras. Even when photographing with only one camera we can easily end up with: Raws, Raw + JPEGs, JPEGs (only), and movie files. Yikes.

If you’re photographing with two (or more) cameras, super yikes — when it comes to efficient workflow, for archiving and processing.

Actually, there are some simple solutions.

For my last AfterCapture column, I provide some solutions. For “Sorting Out Diverse File Formats” I turned to Richard Anderson for advice, who applied dpBestflow.org knowledge to a real-life workflow dilemma I was facing. The article is valuable, but to be honest, the most pertinent advice might have gotten lost in the shuffle.

The bottom line, most important concepts you should consider for dealing with multiple file formats in your workflow are these:

• Separate each different file format into its own folder. Anderson explains that this is helpful because each type of file will (likely) require different workflow processing steps.

• Name each archive folder with the same base name used for you image files. Anderson explains that this best practice is important for archive sanity (although he didn’t phrase it that way.)

• Bring images together in a cataloging program – for organizing, editing and outputting. Catalog programs rule! They don’t care if your images are separated into different folders. In cataloging software — such as Lightroom and Expression Media — you can bring them together, seamlessly organizing by file name, capture time or any other metadata.

If this sounds complex complex or confusing, these images will show you what I mean:

AfterCapture Blog_100730_Sorting Files_3

See how all my “100302″ captures are divided into “DNGs”, “Jpegs” and “Movies”?

AfterCapture Blog_100730_Sorting Files_4

See how there is a gap between DNG 0174 and 0179?

AfterCapture Blog_100730_Sorting Files_5

No problem! Files 0175 through 0178 are JPEGs and, as you can see, they are in their own folder.

Just because these DNGs and JPEGs are in separate folders, they all come together seamlessly in my Expression Media catalog. If you are over 18 and don’t have a weak stomach, you can see an example here: Continue reading “On Sorting Diverse File Formats — Simple Version”

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Jun 28 2010

Telling Stories with Music Motivational Pieces

Category: Multimedia & VideoEthan G. Salwen @ 12:30 pm

“Even music motivational pieces have to have a storyline,” Ralph Clevenger told me in regard to multimedia production. “Photographers tend to freak out when they hear the word ’story.’ Unlike with still photography, in multimedia you are now creating a piece that has a beginning, middle and end. That’s a story.”

“Music motivational pieces” are what Clevenger calls multimedia pieces that consist of still and/or video captures set to a music-only soundtrack. No need to deal with the difficulties of recording or editing complex soundtracks — new territory for most photographers.

“They can be absolutely wonderful,” Clevenger said of music motivation pieces. (Many photographers refer to them as “music videos.”) When getting started in multimedia, Clevenger says, “Most still photographers will go the route of creating these beautiful little pieces with beautiful images.”

Continue reading “Telling Stories with Music Motivational Pieces”

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Jan 27 2010

“The Selby”: A Great Way To Approach Web Galleries

Category: Creative Process, PhotographersEthan G. Salwen @ 5:02 pm

AC_Blog_100127_The Selby_1Would you like to take an intimate peep through the fabulously offbeat homes of dozens of creative professionals around the world? Could you use some inspiration for new ways to share hundreds of your images that might not be “portfolio worthy,” but which deserve to be seen, nonetheless? If you’ve answered “yes” to either of these questions (how could you not?), definitely check out “The Selby.”

Yesterday, Jain Lemos asked if I was in on “The Selby.” Having no clue what she was talking about, I headed to the site. What I found was a Web presence  oozing with creative energy, displaying wonderful, intimate images of creatively-inspired homes.

At first glance I found the site be seem haphazard, a bit confusing, hard to navigate. But after five minutes with with “The Selby,” I understood its crystal clear focus and and the intelligence of its structure, and boy was I hooked. Continue reading ““The Selby”: A Great Way To Approach Web Galleries”

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Nov 05 2009

I Even Got A Christmas Tree!

Category: Creative ProcessEthan G. Salwen @ 2:52 pm

Salwen_071224_1747

So Tuesday Jain Lemos contacts me about whether I might have a Buenos Aires Christmas story and picture package to contribute to News Plink. I don’t know what Plink is, but any project Jain’s involved in is a good one, and I do have some BA X-Mass images I’ve been dying to get out there.

“I don’t know if you’ll want them,” I write. “They’re from ‘Villa 31,’ the city’s most infamous slum.”

Always super efficient, Jain writes back right away, confirming the story without further questions. She’s already run it past Plink’s editor, L.D. Kirshenbaum, and she asks me for a gallery Continue reading “I Even Got A Christmas Tree!”

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May 20 2008

Edit Like a Hawk—On Steroids

Category: AfterCapture & Rangefinder Articles, Creative Process, Workflow & DAMEthan G. Salwen @ 7:51 am

ACMF_080520_1_ac6_Beyond_Chimping.pdf (page 1 of 5)While researching “Beyond Chimping,” an article for AfterCapture about how to avoid some of the pitfalls inherent in making the transition to digital, I had a great chat with Stewart Cohen, a highly successful commercial photographer based in Dallas, Texas. Cohen told me that he personally edits every single image he shoots, frame by frame, slowly and meticulously—even though he has a large, capable staff he could call on for help. And he wouldn’t have it any other way.

Cohen is a great artist and a savvy businessman who’s always willing to share his wealth of knowledge. “Beyond Chimping” included a number of Continue reading “Edit Like a Hawk—On Steroids”

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