Feb 09 2011

FCE = 40D = Buy Final Cut Express

Category: Multimedia & Video, Technology InsightsEthan G. Salwen @ 9:12 am

If you work on a Mac and don’t have Apple’s Final Cut Pro (FCP) ($1,000) or Adobe Premiere ($800), please buy Apple’s Final Cut Express ($200) — as soon as you can.

Note: If you have any of these programs, or have a professional-level editing application installed on your PC — like Premiere — please stop reading.)

Note: If you are currently loving (or hating) Apple’s iMovie, definitely keep reading

Final Cut Express is 2.3 million times more powerful than iMovie, and working in it will teach you Final Cut Pro. Just buy it!

Final Cut Express is 2.3 million times more powerful than iMovie, and it will teach you Final Cut Pro. Just buy it!

On Photographers and Video Editing

In 2011, if  you are a serious photographer you are getting involved in creating motion content, whether you want to or not. I’m presuming you want to, and so sooner-than-later you will likely end up working with a high-end video editing program, like Final Cut Pro or Adobe Premier. Or as a director or producer, you be overseeing people working in such programs, so you’ll want to have an understanding of them.

Career issues aside, you will want to at least have the editing skills of your clients, such as Mac users using iMovie like gangbusters to produce home movies of all manner.

The Limitations of iMovie

When researching “Adventures in Motion,” a number of photographers tole me:

• The tools don’t matter — it’s about the story.

• Start out simple — use a program like iMovie, at first.

This is totally true, and I made a ton of little movie projects in iMovie, like “Milonga de Sal y Pimenta.” I had a blast, I learned a lot, but then I got totally stuck.

I won’t bore you with the technical limitations of iMovie, but trust me, they are very real, very frustrating. iMovie is geared to be so lighthearted that you just can’t force it to be serious. In iMovie I couldn’t even make a this simple movie or even this quick experiment.

For serious photographers, one of the biggest downfalls of iMovie is that it keeps you from progressing into the more complex aspects of editing that — actually — are very basic.

“FCE = 40D” Explained

The working title for this post was “Final Cut Express Rocks!” but I decided to go more cryptic, with “FCE = 40D,” which is shorthand for this non-techie analogy of why you should buy FCE:

Final Cut Express is exactly like the the Canon 40D, if you are currently working with a Canon ELPH point-and-shoot.

Think of it this way: You are making great images with your easy-to-use ELPH (iMovie), but you want to get more serious about your photography. So you realize it’s time to buy the Canon 5D Mark II (Final Cut Pro). However, even if you do have the extra $800 bucks for the 5D, the fact of the matter is that it’s overkill. What you need is is a used Canon 40D! (Final Cut Express)

Besides the fact that the 5D is video-enabled (which will actually distract you from learning SLR basics), from the point of view of still photography fundamentals, the 40D and the 5D are the same camera. They really are. There are tons of things you can do with the 40D that you can’t do with the ELPH, but there is nothing in still photography you can do with the 5D that you can’t do with the 40D.

So it is with Final Cut Express. If you working in iMovie, upgrade to FCE as soon as you can. From your point of view, it will just like working in Final Cut Pro — overwhelming and exciting.

My (Stupid) FCE Quandary

After I got held back by iMovie, I began a long, nueratic process of trying to compare FCP and FCE, not wanting Continue reading “FCE = 40D = Buy Final Cut Express”

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Sep 06 2010

Fast & Smart Video Editing with Gail Mooney

Category: Creative Process, Multimedia & Video, Workflow & DAMEthan G. Salwen @ 11:45 am

AfterCapture_Blog_100906_Mooney on Editing_1There’s no right or wrong way to edit video, says Gail Mooney. Nonetheless, Mooney clearly knows great ways to get a quality video out the door fast, as proved by the video featured in my last post. As soon as I saw it go live — less than 48 hours after Mooney returned home from the road — I shot Mooney an email asking her how the hell she did it so fast. Her answer:

“When pinched for time, the trick I’ve learned is that it helps to listen carefully and remember the good soundbites. Then you go looking for them, rather than having to scroll through everything.

“After I found the soundbites I wanted, I laid them out in a timeline and slept on it.  Came in this morning with a fresh mind, I cut out 60%.  From there it was easy: I just needed to hide my cuts with relevant b-roll (didn’t even look for the best) and color correct the clips to match (sort of). Really down and dirty and certainly not polished, but I wanted to get it out for the ASMP Best of 2010 online issue.”

OK. Good fast and smart answers for fast and smart video editing. But I wanted some clarification, and I figured that Mooney would have answers that would of interest to all you Faithful Readers who are trying to improve your video editing skills. Here are my follow-up questions and Mooney’s responses, which she gave me permission to publish, “bad work habits and all.”

Q: To remember the good sound bites, do you note timing or use some aid to locate them easily?

AfterCapture_Blog_100906_Mooney on Editing_2A: I rely on my memory and make mental notes when I am doing the interview.  The real zingers stand out.  But I do try to make a notation on my question list as far as at what point in the interview the remarks were made.  Looking at my watch – not very scientific but it gets me in the ballpark.  If I were working with a crew – I’d have someone keeping track of this by writing down the time code on the digital recorder or camera.  However, that is one big shortcoming of the Canon 5D Mark II – no time code!

Q: Can you clarify “go look for them, not having to scroll”? Are you saying you ONLY listened at first, not watching as well? And what do you mean, exactly, about not having to “scroll” through all?

A: Every “camera file” is a QuickTime file that I can Continue reading “Fast & Smart Video Editing with Gail Mooney”

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Aug 19 2010

Finally Going with Final Cut Express. Right Move?

Category: Multimedia & Video, Technology InsightsEthan G. Salwen @ 7:21 pm

AC_Blog_100819_Final Cut Express_1I finally decided to go with Final Cut Express 4 as my primary multimedia and video editing software after way too much thinking about it. I spent the $200 and a friend smuggled the program into the country for me a couple weeks back. (It would have cost twice as much locally, and might have been in Spanish.) In retrospect, I can’t believe I have spent so many months thinking about which video editing software to to use, grinding my teeth over the $200 cost of Final Cut Express (FCE), not at all sure if it would do all that I want.

I’ve been using iMovie (post version 6) exclusively for more than a year-and-a-half, and the program began to frustrate me almost immediately. iMovie is certainly simple but using it has felt like trying to edit with handcuffs on. I quickly found there were certain things — seemingly very basic things — that I simply could not do. (I was disheartened to read many reviews that said that the “improvements” to iMovie made the program much worse than version 6.)

However, I reminded myself that I was learning basic editing and producing pieces that were making friends and family laugh, and I couldn’t justify the expense of Final Cut Pro ($800) or Adobe Premiere ($800).

Final Cut Pro Wary

Even if I had the cash for Final Cut Pro, I’m not sure I would have shelled it out. Everyone says the FCP learning curve makes learning Photoshop seem like a breeze. About a year ago I had the opportunity to play around with Final Cut Pro on a friend’s machine and the experience left me shell shocked — completely intimidated. I didn’t feel like my hands were handcuffed; I felt like I had no hands. I just couldn’t do anything.

I was starting to appreciate the benefits of iMovie, but I really needed to advance, but I held off buying, obsessing about FCE’s functionality.

What’s Wrong with FCE?

Upgrading to FCE would seem to be a no-brainer, but I found lots of Continue reading “Finally Going with Final Cut Express. Right Move?”

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Jun 08 2010

Tony Wu Heads into the Uncharted Waters of Final Cut Pro

Category: Creative Process, Multimedia & VideoEthan G. Salwen @ 11:19 am

How’s that for timing? Last Thursday I feature the underwater storytelling of Tony Wu, on Friday I make a case that we should embrace the opportunities of learning multimedia on the job, and then today I hear from Wu. “I’ve been offline for a while,” he writes. “I was in the midst of editing this.”

“This” lead me to Wu’s “Adventures with Craig” blog post, which features his latest video, “Captain Craig,” a project which required Wu to head into uncharted waters with Final Cut Pro. “This is the first time I’ve edited anything with Final Cut Pro and Motion,” Wu notes in his post, and asks us cut him some slack regarding aspects of his video that might need improvement.

Cut some slack? Huh??? The piece is great –  successful in terms of what might be considered “traditional multimedia journalism,” but which also focuses on the more “cinematic experience” that Ian Shive told me about.

Dangerous, Uncharted, Satisfying Waters

Continue reading “Tony Wu Heads into the Uncharted Waters of Final Cut Pro”

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